Multi-purpose themes are the go-to solutions when you need lots of features and customizability while creating a website.
On the other hand, niche themes offer simplicity at the cost of customizability. So, which one is better? The answer depends on your needs.
For example, if you are a web designer who creates many websites for clients, then learning to use a mega theme may be a better investment of time. They offer more freedom in design than a pre-built theme.
However, choosing such a theme has become a difficult job due to the sheer amount of options available. That’s why I have curated the list below.
The list is not just a reflection of my favorites. Instead, I have spent some time to do trend analysis and keyword research to find what is currently popular among WordPress users.
List of Best WordPress Multi-purpose Themes
With over 525k+ sales, Avada is currently the top-selling theme on Themeforest.
ThemeFusion has done a great job by offering tons of features, which allow you to create almost any type of website you can imagine. With around fifty demo sites to import, Avada is highly versatile.
The theme gives fifty options panel in the Customizer alone. Along with that, you can use Fusion Builder to create pages visually.
Sold on: ThemeForest
Astra takes a different approach when compared to Avada. Instead of packing all the features into the theme, it offers a lightweight base theme along with a handful of starter sites, which are compatible with modern page builders like Elementor and Brizy.
If you prefer performance, then Astra’s base theme is a great option. It’s fully functional while keeping the size under 50KB. Otherwise, you can import a suitable starter site along with the necessary plugins.
In short, Astra offers the best of both worlds between heavyweight multi-purpose themes and niche websites.
Unlike Themeforest themes, Astra allows you to use the license on unlimited sites. There are three plans, and you can choose between a yearly or lifetime billing schedule.
Creator: Brainstorm Force
Sold on: WPAstra
Starting price: $59
Divi is the flagship all-in-one theme from Elegant Themes that includes a powerful page builder.
With an Elegant Themes membership, you get access to the Divi theme along with their premium plugins like Monarch‚ and Bloom.
The theme is also equipped with several handy design elements like galleries, forms, effects, and filters. In addition to these, the split-testing feature enables you to try different design combinations on your site.
If you want only the page builder functionality, you can get it as a standalone plugin as well, instead of installing the whole theme.
The Divi Builder plugin also allows you to use any other theme, not just Divi’s. Since Divi depends on shortcodes, your pages will be left with ugly shortcodes if you disable the theme. With the plugin enabled, this problem won’t occur.
Creator: Elegant Themes
Starting Price: $89
Bridge is currently the top-selling theme on ThemeForest under the Creative category. At around 120k sales, it has secured its position in users’ minds.
With its vast library of 376 demos, Bridge has every tool at its disposal to create a stunning website. These demos are compatible with Visual Composer page builder so that you can make tweak it effortlessly.
Salient is another creative theme with high ratings on ThemeForest. It has sales close to 1 lakh.
The theme uses a tailored version of the WPBakery page builder for front-end page editing.
Another point that makes Salient worth considering is its focus on performance. According to Themenectar, it scores 97% on Google PageSpeed Insights.
If you want to use icons on your site, then Salient’s collection of 3500+ icons can be beneficial.
Sold on: ThemeForest
If Elementor is your favorite page builder, then Jupiter cannot disappoint you. It is a multipurpose corporate theme that comes with over 220 demo websites covering almost all niches.
Apart from these demos, it offers header and footer builders along with an extensive collection of page layouts.
Developed by Artbees, Jupiter has over 120k sales on ThemeForest with a rating of 4.72/5.
Sold on: ThemeForest
Enfold is a clean and responsive WordPress theme with good ratings and customer reviews.
If you look at the review section, you can see that its customers vouch for its support quality too. So far, Enfold has over two lakh happy customers.
Being a corporate theme, it also offers 35+ demo sites under various categories.
Sold on: ThemeForest
Sydney is a free theme available on the WordPress directory. Crafted by aThemes, it has a premium version too.
Moreover, Sydney is also one of the fourteen premium themes recommended by Elementor. It offers several custom Elementor blocks, giving more options to customize your site.
The premium version offers more features like Woocommerce integration and extra page templates.
Price: Free, premium starts @ $59
9. X Theme
Are you in search of a premium theme with the most number of extensions? Then X from Themeco is probably the answer.
According to their site, X offers plugins worth $1000, including ACF Pro and Envira Gallery.
Coming to the design, X offers four stacks or categories – Integrity, Renew, Icon, & Ethos – each with several starter sites under it.
In addition to these stacks, the theme also offers four different Woocommerce shop designs for your e-commerce store.
UnCode from Undsgn is a mega theme for stylish websites. It offers 60+ starter sites for agencies, designers, and creative professionals.
These starter sites use a customized version of Visual Composer that allows you to craft the website to your requirements.
Creative sites often contain lots of images, resulting in slower performance, especially on mobile platforms. Since UnCode supports adaptive images, this is not much of an issue.
The theme has a high rating of 4.88, with over 55k sales on ThemeForest.
Released in 2016, TheGem from CodexThemes is a relatively new entry in the WordPress theme marketplace. It gives a focus on performance and has built-in support for lazy loading.
TheGem offers over four hundred page templates and 80 ready-made demos, which you can customize using WPBakery. In addition to these, the theme gives access to 2500+ font icons, several layouts options like masonry and justified grids.
Total from WPExplorer is a powerful drag-and-drop theme that supports creating dynamic templates and custom layouts.
While it offers 40+ demos and 100+ page elements, it allows further customizations with WPBakery and Templatera.
With a 4.86/5.0 rating, this corporate theme has over 38k users.
Flatsome is currently the top-selling WooCommerce theme on ThemeForest with over 100k sales. So, it might be an excellent option for your store website.
Instead of depending on third party page builder plugins, Flatsome uses its own builder and offers fifteen shop demos and four business demos.
Moreover, Flatsome studio gives access to a collection of layouts and sections.
Ever thought of trying out a theme before buying it? UpSolutions, the creators of Impreza, allows you to test drive it before spending any money for it. This single thing has made it stand out from the rest of the theme.
With 4.89/5 stars and 92% positive feedback, Impreza is a highly rated theme that gives focus on performance and SEO.
Features like lazy-loading, adaptive images, and Google Fonts deferring can help in making your site load faster while built-in schema support helps in ranking higher.
As the flagship theme of ThemeIsle, Hestia is in the same league as Astra, as it is compatible with popular page builders like Elementor & Beaver.
The highlight of Hestia is material design, and it works great for one-page websites.
While the base theme is freely available from WordPress, a premium license offers priority support and various other features.
Price: Starts @ $50
The7 advertises itself as the most customizable theme, and it is not an exaggeration considering it provides 1000+ theme options and 250+ page options.
It also provides 40 demo sites that are compatible with the WPBakery page builder.
Other notable features include unlimited headers, translation to 10+ languages, SEO-friendliness, and library of design elements.
Created by United Themes, Brooklyn has over 33k customers on ThemeForest.
As a theme for creatives sites, it offers 42 demo sites compatible with a tailored version of Visual Composer.
To add to its flexibility, Brooklyn also gives over 25k+ options spread across a hundred panels.
Creator: United Themes
If you are a blogger, then you should take a look at Soledad. It is a multi-concept blogging and magazine theme suited for a wide variety of blogs.
Soledad has almost every feature that a blog site requires. Being focused on performance, it offers 5000+ homepage combinations along with multiple single post templates.
Support for Accelerated Mobile Pages, Schema, GDPR-compliance, multi-lingual support, etc. are a few features that make it worthy for a blog or magazine website.
Creator: Penci Design
Stockholm is another theme that you can use for creative-style websites. It offers 40 demos that are compatible with WPBakery.
According to its customers, quality in designs and customer support are the two main reasons to consider Stockholm.
If you ask me to pick the best lightweight theme, then it will be GeneratePress. By avoiding unnecessary dependencies like jQuery and adhering to neat coding standards, GeneratePress has succeeded in keeping its size below 30KB.
The free version of GeneratePress is available in the WordPress directory while a premium license offers more modules and access to the site-library.
The demo sites are compatible with your favorite page builders. Due to all these similarities, GeneratePress is also often compared with Astra.
Price: Free, premium starts @ $49.95/yr
BeTheme offers a collection of 450+ pre-built sites, which is quite incredible. You can use Muffin Builder or WPBakery for further customizations.
So, there is no limit on the type of website you can create with this theme. It has over 160k sales and 4.82/5 rating on ThemeForest.
In short, the quality of designs and flexibility are the main reasons to consider BeTheme.
Creator: Muffin Group
Themify is a club where you can get themes individually or as a bundle. Ultra is their flagship theme which comes with 25+ demos ranging from agency and portfolio to photography and fashion skins.
Section scrolling, animating colors, and image filters are some of the features Ultra has on offer.
In addition to Ultra, Themify also sells 40+ other themes along with several plugins and addons.
Price: starts @ $59
Kallyas is a creative eCommerce theme created by Hogash.
While offering over sixty demos, the theme implements a built-in visual builder that can work without the help of third-party plugins.
According to their testimonials, prompt support is another reason to choose Kallyas for your next website.
If you are in search of a free theme with lots of features, then OceanWP is worth a look.
The free version itself comes with thirteen demos while the premium license offers sixty more, along with an extra set of extensions.
Premium extensions include additional Elementor widgets and WooCommerce popup.
Price-wise, the Personal license allows you to use all the premium features on a single site, whereas the Agency license allows using on up to 35 websites.
Creator: Nicolas, OceanWP
Price: Free, $129 for Agency license
Oshine is another theme with over 25k customers and good ratings.
The highlight of Oshine is Tatsu, a new page builder tool for designing pages on the front end. If you like it, then you will like Oshine as well.
With 50 ready-to-import demos, the library is also impressive.
As you might have noticed, although all themes have a lot in common, each of them differs from the others by providing a unique feature or advantage.
Also, you can see that independent theme shops like Astra, GeneratePress, and ThemeIsle take a different approach by providing a lightweight base theme.
So, choosing a theme should be based on your requirements. I hope that the above list will serve as a base for your selection.
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